When I returned to the gym this week, after several weeks of illness, I was pleasantly reminded that the Shittiest Haircut in the World Campaign had started. Regular gym-goers, who spend many hours per week perfecting every contour of their flesh, ruin their attractiveness with patently hideous hairstyles. The campaign runs from the beginning of April until the end of March every year, and the proceeds go towards combatting male body dysmorphic disorder, which plagues gyms internationally. Every year, young men fall prey to body image issues, caused by negatively comparing themselves to images of disgusting, bronzed hulks. Unable to avoid mirrors, they become completely despondent and soon find themselves taking desperate measures to get bigger. A brief walk around the gym reveals the appalling lives these wretches have eked out for themselves. Behold Jimmy, a boy of twenty-two. He read somewhere that bigger legs can only be achieved by ultraheavy, deep squats. With weight well in excess of one hundred kilos, he does six sets, with ten reps each, which annihilates his legs beyond use. Unable to cope with the pain of calf training in close proximity to his heavy squats, he riskily tries to target them by sitting iron plates under his heels during the squats. This desperate attempt to target his calves, which he fears cannot be stimulated to grow, is undoubtedly a cry for help. The gym staff fear that Jimmy may abandon the pain of heavy squats and risk breaking two sets of joints by jump squatting on the leg press machine (I have actually seen a gym instructor do this).
A Darwin Award in the making. |
'But what can I do to help?', I hear you ask. There are plenty of actions you can take to lessen this dreadful scourge. Take a shitty haircut selfie and bravely post it on Facebook to raise awareness. Perhaps you could post an article or an Upworthy video about the topic, asking 'What's really happening in the gym?'. Criticise the mainstream media for not tackling this social issue, even though all you ever read in the papers are human stories, thereby discouraging them from printing more important news. Use lots of hashtags to start trending. Religious hashtags (e.g., #prayfortheukraine) might lose some of your audience, so you may want to try something universal, like eating (e.g., #chickenkievfortheukraine). Most importantly, invent simplified labels for complex issues. If the cause doesn't make you seem like a passionate, interesting person, drop it. If it does, be sure to hold on to it for no more than six months. Cringe at your posts two years later. Holding onto a political cause for too long results in situations like Kony 2012 or those people protesting outside the British parliament because Deirdre Rachid was imprisoned in Coronation Street. I'm unsure which one was worse. It doesn't matter anyway. What really matters is addressing the issue with absolute solemnity and taking offence to anyone who disagrees with you. Political causes on Facebook are there to establish your projected identity, and if you are in anyway compromising or lighthearted about things, people may not take you seriously. And before your take-offense-to-everything reflex sets you off on a whinge-fest, I will concede that there are worthy causes and people who need help in pursuing them — much in the way that your well-being is a worthy cause and some people go to the gym for the good of their health.
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